L&A Academy

Kickstart your social media strategy with experts from Australia's #1 Social Media agency, L&A Social.

Join The Academy Now!

Grow your business & brand through social media

Grow your online / e-commerce business

Work as a social media freelancer or within a social media team

Join L&A Academy Now!

L&A Academy is Australia's leading social media marketing course, giving you hands on social media expertise to grow your brand and business leveraging social media marketing and advertising. Enrol now to super charge your brand and social media!

"With the super friendly, supportive and encouraging team expertly coaching and guiding you through the Social Media maze, in no time at all you will feel equipped to identify, address and realise all your Social Media objectives."


The Course

L&A Social partner with some of the world’s most prestigious brands, including Ferrari, Hendricks Gin, Tabasco, Volkswagen, TedXSydney, and many more.

In this informative and hands-on course, you'll learn our proven 7 step social media method that will take your business to the next level. Bring your brand story to life on all the right platforms, learn how to grow and engage a community around your offering, create content that speaks to the key USP's of your offering and define your audience and give them more to care about. Most importantly, you'll learn to mobilise your online community to purchase, promote, and engage.

This course is perfect for marketing professionals who want to have a greater understanding of how to successfully manage social media to grow brand & market share and for small to medium-sized businesses who want to successfully implement their own social media.

L&A Academy is taught by founder and CEO of L&A Social, Gina Lednyak. Gina was part of the initial Facebook test group in Boston and has over 13 years experience in social media for global brands. She has trained 1000's of small business on how to manage their social media, and through L&A has helped 100's of the worlds most powerful brands leverage social media to grow brand and market share.

This course will teach you all of the insider tips and tricks, and leave you with the know-how and the experience to be able to implement a strategic social media strategy for your brand or business in this fast-paced industry.

The L&A Social Academy will empower you to take on the world of social media and take your business to the next level! Whether it's sales, brand awareness or growth, you'll have all the tools you need to elevate your expertise and grow your brand and business on social media.

"I am happy to say that having completed L&A Social Academy’s eight week course, the fog surrounding social media has lifted. We no longer see social media as a threat to our traditional printed magazine business, but instead as a new service that enhances the reach and effectiveness of our communication with readers."

Meet Your Instructor

Gina Lednyak is the Founder and CEO of Australia's leading independent social agency, L&A Social Media. Gina has been at the forefront of social media strategy and implementation since Mark Zuckerberg tested and launched ‘the Facebook’ in her University town of Boston. With a background in psychology Gina brings an incredibly unique and impactful approach to social media marketing, which helps brands capture market share and grow brand love in an extremely powerful way. L&A Social manages the social media strategy, content and implementation for some of the worlds most powerful brands. L&A Social has helped 100's of consumer brands and 1,000's of small/medium businesses successfully develop their social media presence. Gina is also the 2016 NSW Telstra Young Business Woman of the Year, and winner of AIMI Future Leaders Award and B&T 30 under 30, and L&A is a finalist in Telstra NSW Business Awards, B&T People & Culture, and AFR Best Place to Work Awards. In addition to being a keen entrepreneur, Gina is an adventure lover and ocean advocate, she is an active board member of EO (Entrepreneurs Organization), and the Australasia judge of the Rolex Underwater Scholarship. In her free time, Gina is a keen surfer, scuba diver, sailor, kite surfer and advocate of women in business! Throughout L&A Academy Gina shares her in depth knowledge of social media marketing and brand, and is also joined by Kristy Vella, an advertising and social media expert from L&A to provide additional hands on technical knowledge to give you all of the knowledge and hands on training you need to navigate and win at social media.


Join the Academy.


"If like me your experience of Social Media is limited to say the least, then the L&A Academy is going to take you from that unenviable, “I don’t have a clue!" position, to a place where you feel confident and inspired to tackle this ever changing giant."

Join L&A Academy Now!

Be the first to know when the next L&A Social Academy Live is launching and transform your business's online presence!


50% Complete

Two Step

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.